Ayu, N.L.A.R.S., Ni Nyoman Yuliastari, Ayu Sri Rachmayuni, Ida Ayu Dyana Prawerti and I Gusti Ngurah Putu Dedy Wirawan 2023. Tourism Marketing Strategy in Facing Tourism Challenges and Opportunities in Badung Regency, Bali. International Journal of Tourism Business Research. 2, 2 (Dec. 2023), 111–117. DOI:https://doi.org/10.29303/intour.v2i2.922.