COUNSELING ON BUSINESS MANAGEMENT AND CREATIVE ECONOMY IN SUPPORT TOURISM IN TOURISM ATTRACTION AREA AT JEMPONG BARU SUBDISTRICT, MATARAM CITY

Authors

  • I Dewa Ketut Yudha S
  • muhammad alwi FEB UNRAM
  • lalu dema arkandia FEB UNRAM
  • mansur afifi FEB UNRAM
  • iwan kusuma negara FEB UNRAM

Keywords:

Business management and creative economy

Abstract

Jempong Baru Sub District, very potencial to creat new entrepreneur and develop creative economics, because it has many tourism attraction suchas cultural tourism, culinary tourism and there are many many beautiful beaches such as Mapak Beach, Gading Beach and Loang Balok Park. The aims of this activity is to provide knowledge about creative economics and business management for the young people , both those who are working and who have not working, can work independently as entrepreneur or work through join venture group (KUBE) base on start up and creative economic development. The method used to achieve gols are lecture and Focus Group Discussion (FGD). The materials provide are small business management, an overview of the creative economy base on the environmental potencial of Mapak Belatung tourism, Cooperative and joint ventures group. After this activity it is hope that the participant will be able to apply business management and creative economic development to works as entrepreneur and take the initiative and restar fishing cooperative and joint ventures

References

JURNAL PENGABDIAN MAKARYA

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Published

2025-03-13