ANALISIS PENGARUH PROMOSI DAN MOTIVASI KERJA TERHADAP KEPUASAN KERJA PEJABAT STRUKTURAL ESELON III DI PEMERINTAH KABUPATEN LOMBOK BARAT

Abstract

This study aims to analyze: (1) the effect of promotion on job satisfaction among echelon III officials in West Lombok regency, (2) the effect of promotion on their work motivation, (3) the effect of work motivation on their satisfaction, (4) the effect of promotion on their job satisfaction through the use of work motivation.This research is categorized as a associative causal study. The technique of data collection employed literature studies and questionnaires. Population of the study covered 169 echelon III officials in West Lombok regency. The data were analyzed using Path Analysis technique. Results of the study show that: (1) promotion had a positive effect on work motivation; (2) promotion had a positive and significant effect on the work motivation (3) work motivation had a positive and significant impact on the job satisfaction (4) promotion had a positive and significant effect on the job satisfaction through the provision of motivation from the Government of West Lombok Regency. Results of the study recommend that the authorities of West Lombok regency should conduct the promotion process in a fair way by considering the educational background, competence and performance of its staff. Thus, their work motivation and job satisfaction would improve significantly.